Industry

April 10 Aurea Informatio: Your Friday Web Roundup

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“In a world where we cannot escape AI and technology, human connection has never been more important.”

That’s a quote from the new book from veteran executive and author Peter Smith. Inside Essentially Human: On Sales and Salespeople, Smith asks the reader to think deeply about what they know—and don’t know—about the sales profession. Smith has more than 40 years of experience, and the book is a must-read for people who work in sales.

“The influence of behavioral science in sales changes the conversation from ‘selling’ to ‘inspiring buying behavior,'” Smith tells JCK. “Identifying the right traits in top sales performers is one of the best things you can do for your business…. Despite the rapid pace of change, many of the core concepts in sales are rooted in evolution.”

Here is a look at what else made JCK’s collective brain click this week.

News Worth Reading

“Blue Nile Prep” makes us want to sign up for diamond class. Creator Jourdan Sloane breaks down the 4Cs through short-form, highly visual lessons, designed to cut through growing misinformation around natural diamonds.

Try (or AI try) this on for size—tech is changing how we look at clothing online…maybe we can see if it fits, for once.

Charles & Colvard got that good “coming out of bankruptcy, we hope” money.

The first World Diamond Day was a success—but it needs to grow outside of the industry bubble.

Van Cleef & Arpels is investing in its heritage with a return to the Perlée collection.

Watches and Wonders opens next week, so we can’t stop thinking about timepieces—like this Omega.

Richemont predicts this year’s fair in Geneva may be the largest watchmaking gathering ever.

De Beers is spending money on advertising Desert Diamonds for bridal, and we’re breathing a sigh of relief to get that natural diamond push.

Your customers want email communication, but once a week is probably reasonable, one marketing expert says.

The Jewelers Security Alliance is offering a cash reward up to $2,500 for information leading to an arrest in the April 4 robbery of a Tigard, Ore., jewelry store where the assailants targeted the gold showcase.

The Consumer Price Index went up, and everyone is feeling a bit worried…again (subscription needed)

Obsessions

Here’s a jewelry heist story from Vanity Fair with a very personal angle—the mastermind was the writer’s grandfather.

We want all of the college jewelry from the new James Avery collection. Maybe something maize and blue next time to celebration the national basketball championship?

Did Amal Clooney really change her hair color to look like a Cartier Panthère?

When gold prices have us stressed out, we watch a day in the life of a private chef on a yacht. You too?

Kindred Lubeck releases her first bridal collection Friday. At 4 p.m. Not that we’re waiting and watching or anything.

Podcast Queue

The Materialist interviews Spicy Dan.

Hodinkee talks to Raymond Weil CEO Elie Bernheim.

Video Yaya

Golf WAGs are a real thing and their jewelry is about as desirable as Augusta’s Green Jacket.

Geoffrey Munn explains how a brooch could be worn in so many ways—the Antiques Roadshow commentator’s voice is so soothing.

You Gotta Go

The Jewelry Edit Foundation is presenting one of its master classes on April 14. Hear from Coach CEO Todd Kahn on how to build your brand’s story and raise money for something good at the same time.

(Photo: Getty Images)

Karen Dybis

By: Karen Dybis

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