4 Social Media Predictions for 2020 and What They Mean for Jewelers
As we make way for 2020 and the start of a new decade, it’s natural to wonder what may define the next 10 years ahead. What's in store for the...
Social Setting
The intersection of the jewelry industry and the internet.
9 Favorite Instagrams From Thanksgiving 2019
It’s the Monday after Thanksgiving, and if you’re not still eating leftovers, well, I’m not sure whether to envy you or feel sorry (I’ll...
Facebook Releases Guide to Creating Better Brand Connections With Gen Z and Millennials
As younger generations begin to age and amass more spending power, it’s the responsibility of brands and retailers to take steps now to ensure a...
6 of the Industry’s Biggest Social Media Stars on Instagram’s Like Count Removal
Since news of Instagram testing the removal of like counts hit the web, we knew it’d only be a matter of time before the United States became part...
Instagram’s Tips for Better Stories During the Holiday Season
The holiday season is upon us, and, though you’re bound to be busier than ever, staying engaged on social media is wildly important for retailers....
Here’s How the Industry Celebrated Halloween 2019
Halloween 2019 served up its fair share of tricks, with spooky weather keeping some would-be revelers indoors and away from the pouring rain. That...
The 8 Instagram Posts Inspiring My Holiday Wish List
It's the time of year when your customers start thinking about snatching up something new, whether for themselves or someone special. I know I’m...
What Kind of Jewelry Does the VSCO Girl Want?
A few weeks ago I wrote an article about why you should probably be on VSCO, completely sidestepping perhaps the most important storyline consuming...
A Dame Wore Turquoise and Broke the Internet
Sometimes, visiting Instagram for the hundredth time in a day can get a little tired. But my enthusiasm for the platform can be renewed when I’m...
Instagram’s Fall Fashions and the Jewels That Make Them Shine
What is it about fall fashion that peaks our excitement so? More than any other season, it’s the one that is more anticipated, and that has a lot...