The Creative’s New E-Comm Site Helps Jewelry Clients Stay Afloat
“We thought the best way to show our brands that we’re here to weather this pandemic storm was to actually invest in their success,” says...
How Jewelry Brand Kendra Scott Is Pivoting During the Pandemic
Did you get a chance to listen to the JCK Events webinar “10 Things You Can Do Right Now to Prepare Your Business for the Post-COVID-19 Recovery”...
Peep These Virtual Jewelry Shopping Events, Then Plan One of Your Own
No question that this is is a big week for jewelers and designers given that Mother's Day is Sunday. I said as much last week when I highlighted Lika...
7 Things You Should Know About Getting an SBA Loan
The Small Business Administration (SBA) has always issued loans to businesses affected by disasters—but never at the scale that it’s offering...
Why “I’m Scared—Here’s a Sale” Isn’t a Great Retail Strategy
The "I'm scared—here's a sale" is understandably a knee-jerk reaction in uncertain times, as required by the COVID-19 crisis, and...
Mega Mega Projects Debuts Virtual Consultancy for Emerging Designers
From webinars to virtual trade shows to hashtags that boost morale and a sense of togetherness, JCK’s reporting of late has been focused on the...
WFH Goals: Get Inspired by Sorellina’s NYC Office Decor
If you’re working from home these days, you’re probably looking at your space with a critical eye, noticing cracks in the paint, windows that...
Nice Package! These Jewelry Gift Sets Are Good to Go
One of the chestnuts that didn't find its way into my story on last-minute holiday sales hacks in the Nov./Dec. issue of JCK was the importance of...
How to Sell Jewelry at a Holiday Market or Fair
Whether it’s a trade show, a trunk show, or a good old-fashioned Saturday market in the local town square, every jewelry-selling platform has a...
Can These 89 Words and Phrases Boost Your Online Conversion Rate?
Ashlyn Carter—founder of the Ashlyn Writes, a website filled with smart tips and tricks for creating snappy and effective marketing copy—calls...