Should You Spend Ad Dollars on Facebook or Instagram This Summer?
If you’re a retailer wondering what your social media strategy should be as summer approaches, a new report should offer at least a partial clue....
Lovely in Las Vegas: Favorite JCK 2019 Instagram Photos
When you visit Las Vegas during jewelry week, whether you’re a blogger or editor or even a mildly interested Instagram user, this one thing is...
4 Social Media Tips for JCK Las Vegas 2019
Can you believe we're less than two weeks away from JCK Las Vegas? Though we've been anticipating its arrival for some time, it came up fast (as it...
What Retailers Can Learn From Pandora’s Twitter Campaign
Back in October, charm company Pandora debuted a new collection—Reflexions—in its efforts to expand its portfolio of product concepts. The...
How to Keep Tabs on What People Are Saying About Your Brand
As we approach JCK Las Vegas 2019, it’s a good idea to get your social media accounts in order. Whether you’re attending as an exhibitor or a...
Instagram’s Latest Engagement Tool: The Quiz Sticker
Last week, Instagram announced its latest feature in Stories, the Quiz Sticker.
Using it, for those who are already familiar with the other...
Social Life: Stephanie Gottlieb of Stephanie Gottlieb Fine Jewelry
I feel like the woman featured here today really needs no introduction, but I'm going to give her one anyway. Now, I don't want to send you away from...
Pew Research: Social Media Users Unmoved by Recent Controversies
I’m going to make the assumption that, if you’re a retailer or any kind of business owner, you’ve opened an account across any number of social...
Instagram Rabbit Hole: Alternative Bridal Jewelers
You would think, in my eight years and counting at JCK, that I’d have an overwhelming catalog of jewelry brands committed to memory—and, I do....
This “Sexy Hexy” Online Jewelry Pop-Up Is No Joke
Jewelry retailers hoping to capitalize on the well-documented popularity of hexagonal diamonds may want to pay attention to something happening today...