DiamondTok Is Turning Loose Diamonds Into Impulse Buys
And here I thought buying a diamond was meant to involve some form of research.
The 4Cs. A grading report. Comparisons. An appointment with a...
Snapchat’s Holiday Guide Has Advice Jewelers Can Use Anywhere
Snapchat may not be the first app that comes to mind when jewelers sit down to plan their holiday social media approach. But its just-released 2026...
Pinterest’s Beauty Trends Have Something to Say About Jewelry Too
Pinterest has released its first-ever Beauty Trend Report, and while jewelers probably aren’t losing sleep over whether their customers are...
Meta Introduces Muse For Small Businesses
Meta recently introduced Muse for Small Business, an AI agent designed to help small businesses handle tasks across marketing, customer...
Social Media Updates: September 2026
Threads Opens Ads to Businesses Without Instagram Accounts
The social media giant Meta is making Threads a more independent advertising platform,...
Reddit Says Holiday Shoppers Want Reassurance Before They Buy
New research from Reddit and eMarketer suggests that holiday shoppers are researching more and putting greater value on candid recommendations from...
Pinterest Says the “Intentional Man” Is Here. Jewelers Should Pay Attention.
Pinterest has released its 2026 Men’s Trend Report, and while it covers everything from wolf cuts to woodworking, there are some pretty clear...
Pinterest’s New Hobbies Trend Report Doesn’t Mention Jewelry Once. Jewelers Should Read It Anyway.
Pinterest just released the 2026 Hobbies Trend Report, its annual analysis of user data and searches. And while there's nary a mention of jewelry to...
Meta Says Holiday Marketing Starts Now
Through a series of blog posts on holiday campaign planning, Meta has effectively released its 2026 holiday playbook—and it’s singing a familiar...
TikTok Is Turning Discovery Into a Shopping Strategy
TikTok wants to turn the scroll into a sale—and its latest tools could give jewelry brands more ways to get in front of shoppers before they know...
Social Media
Social media is an important part of a jewelry business marketing plan and JCK has news and advice to help you grow your business.