JCK Talks

Your Email List Is a “Gold Mine,” Says Jewelry Marketing Expert

Lean budgets, pressure to convert customers through every possible touchpoint, and limited time and resources can make it difficult for jewelers to...

World Diamond Day Dazzles With Heartfelt Posts and Stories

World Diamond Day took off on Wednesday with branded testimonials, consumer-facing marketing, and an impressive social media presence by the trade...

5 Things Jewelers Can Learn From Zendaya’s Recent Red-Carpet Looks

Zendaya once again proves why she is one to watch for jewelry and fashion, using “method dressing” and her real-life engagement to hype the new...

Luxury Consumers Look Like a Stable Spot in Bumpy Economy

While the Iran war's impact on the consumer economy has yet to be determined, recent economic reports show some guarded optimism, with luxury...

These Jewelry Designers Say 10k Gold Is the Way Forward

Jewelry designers focusing on 10k gold say the lower-karat metal isn’t a concession during an era of record-high gold prices—rather, they praise...

Fortune Seems to Favor Bold Jewelry This St. Patrick’s Day

We are living in interesting times, to say the least, and for those of us who feel like we could use more good fortune, there are plenty of elevated...

Hey Hey, Hockeytown: The Cold-Weather Sport Is Red-Hot for Jewelers

Hockey is having a cultural moment, and hockey-related jewelry and timepieces are selling big thanks to the obsessive nature of the sport's...

FX’s ‘Love Story’ Shows Why Carolyn Bessette Kennedy Is (Forever) a Style Icon

Since it premiered Feb. 12 on FX, the miniseries Love Story, portraying the romance and deaths of John F. Kennedy Jr. and Carolyn Bessette Kennedy,...