Our Ultimate How-To Guide

A real-world approach to issues both broad (creating a covetable corporate culture) and granular (starting your own podcast) You don’t need us to tell you that running a jewelry store is a challenge—especially in 2016. That’s why at JCK, we’re always brainstorming ways to help you do that: features full of practical information you can put to everyday use; photo spreads packed with products that are not only pretty but also salable. It’s our service-minded mission that gave rise to this how-to package. In many ways, every issue of JCK is a how-to guide. This time, we just threw in a little something extra. How to Close the Sale How to Create a Cool Corporate Culture How to Pick the Social Network That's Right for You How to Start a Podcast How to Stock the Trends Top: Massive (and mismatched!) earrings—majorly on-trend this fall Photograph by Ted Morrison. Prop

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