How to Prevent Theft

Some simple security procedures can protect your merchandise and employees In 2013, a thief came, as thieves will, in the dead of night and plundered $10,000 worth of merchandise from William Crow Jewelry in Denver. This situation was bad, but it could have been much worse. Prior to the break-in, the store had hired a company to apply a film coating to reinforce its windows and glass front door. “It was pretty simple and not a superexpensive ­process, but it really saved us,” says owner and president Jon Kaiser. “When the burglar came, the treatment slowed him down. He spent a fair amount of time trying to get through the door. Professional burglars have a very tight three- to five-minute window of time, so if you slow them down by a minute or two it can greatly [reduce] the loss.” Last year, 1,245 crimes against jewelry stores were ­reported—an increase of 5.8 perce
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