
John Hardy has unveiled the Billie Eilish & Finneas Collection, the first jewelry line co-designed by the Academy and Grammy Award–winning siblings.
The debut deepens a partnership that began last year, when Eilish and Finneas O’Connell joined the house as creative partners for JH Lovestruck, its lab-grown diamond line with proprietary freeform cuts.
This time they went beyond an ambassador role. Over the past year, they worked with John Hardy’s New York and Bali design teams from concept through creation, shaping the collection’s aesthetic, scale, and proportion.
Sustainability was a shared starting point. The pieces use reclaimed metals and are made in facilities powered by 100 percent renewable energy.
Wildflower and Screwball
The collection turns on two opposing expressions, reflecting the siblings’ contrasting personal styles.
Wildflower is the soft side. Named for Eilish’s Grammy Award–winning song from her album Hit Me Hard and Soft, it renders three flower motifs with carved, articulated petals in finely scaled sterling silver, accented with lab-grown diamonds. The range spans pendant necklaces, bracelets, rings and earrings, including a triple ring stack that nests all three florals and a threader earring worn through one or several piercings.

Screwball is the hard edge. Its sterling silver necklaces, bracelets, and open ring feature sculptural chain links and spherical hardware resembling piercings.

These pieces are designed for layering. Screwball’s industrial weight plays against Wildflower’s delicate petals and diamonds.

“Billie and Finneas brought their very distinct point of view to the design process,” said Reed Krakoff, creative chairman of John Hardy, in a release. “From the beginning, they challenged us to think differently about the tension between softness and strength, symmetry and balance.”
The John Hardy collaboration: in their words
For Eilish, the two-sided design mirrors how she actually dresses. “In my current day-to-day, I wear daintier jewelry. On tour, I love a chunkier, thicker piece,” she added. “I love that we were able to work with both styles.”
O’Connell pointed to a shift in both siblings’ taste.
“As we’ve grown and evolved, Billie and I have become more minimalistic in our taste,” he said. “Sometimes the simplest silhouette is the thing I appreciate the most.”

The launch campaign, created with Trey Laird, captures Eilish and O’Connell on grainy Super 8 film in a dreamlike setting of flowers, shifting light, and shadow. Close-up shots bring the carved details into focus, while the images’ handmade feel echoes the collection’s mix of intimacy and edge.
The collection is available now at John Hardy stores, select retail partners and johnhardy.com, with prices ranging from $195 to $2,400. Wildflower is the more accessible line. It starts with $195 sterling silver stud earrings, and tops out at $695 for a pendant necklace with lab-grown diamonds. Screwball runs from a $295 open ring to $2,400 for the 8.3 mm link necklace.
Also new: John Hardy’s Modern Talisman
As a brand, John Hardy stays close to its roots.
The collaboration arrives just over two weeks after John Hardy introduced Modern Talisman earlier this month.

Ranging in retail price from $150 to $2,800, the collection centers on five talismans, each an amulet pendant drawn from mythology and nature of Bali, the brand’s home since 1975.
Inspired by the hand-carved stone wall at the entrance to John Hardy’s workshop, each amulet is carved on both sides in sterling silver, with separately cast 14k gold elements and diamond accents. The pendants come in two sizes, to wear alone or layer. Larger styles have spring-loaded hinged bails for switching chains, while satin cords in beige, black, blue, and red offer a casual, surf-inspired option.
Together, the two new collections show a house pairing its Balinese craft roots with a sharper, more personal design voice.
Top: Eilish’s Wildflower Line campaign photo (photos courtesy of John Hardy)
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