Diamonds / Industry

Renaissance Buys Lab-Grown Diamond E-Tailer Four Mine


In February, Indian diamond company Renaissance Global announced it was buying all the assets of Four Mine Inc.—which does business as With Clarity—for $5 million.

“Four Mine Inc. specializes in the sale of branded lab-grown diamond engagement rings,” Renaissance said in a statement. “This transaction will give Renaissance a strong foothold in this space, apart from improving the operating margin of the business through supply chain efficiencies.”

The statement did not list Four Mine’s revenue, but in 2019, it said it had $20 million in revenue.

The company was founded by CEO Anubh Shah and wife Slisha in 2015. It rebranded in 2019 as With Clarity.

It is not clear if the Shahs will continue with the company. Anubh Shah did not return a request for comment.

Until recently, it sold heavily on aggregator Rare Carat.

(Photo courtesy of With Clarity)

Follow JCK on Instagram: @jckmagazine
Follow JCK on Twitter: @jckmagazine
Follow JCK on Facebook: @jckmagazine

By: Rob Bates

Log Out

Are you sure you want to log out?

CancelLog out