
QVC Group is considering filing for Chapter 11 as it works with lenders to restructure $6.6 billion in outstanding debt, according to a story published Tuesday by Bloomberg.
The article, which cited unnamed sources, said that the onetime king of at-home shopping hopes to arrive at “voluntary debt restructuring agreement with its creditors that could be implemented as part of a Chapter 11 bankruptcy process.” No final decision about a filing has been made, Bloomberg said.
QVC Group did not respond to JCK’s request for comment by press time.
The report of a possible bankruptcy filing comes as QVC copes with not just a mountain of debt but a long period of declining viewership and sales, the result of fewer people watching cable TV.
“Returning our company to growth continues to be difficult,” president and CEO David Rawlinson said during QVC’s third-quarter earnings call in November, noting “a challenging tariff, viewership, and macroeconomic backdrop.”
Last March, QVC eliminated 900 jobs after it closed HSN’s longtime headquarters in St. Petersburg, Fla. (QVC had merged with rival HSN in 2017.) In May, QVC’s stock was delisted from Nasdaq; it now trades over the counter.
Its quarterly report in November said QVC’s indebtedness “raise[s] substantial doubt about the company’s ability to continue as a going concern.”
While QVC and HSN are no longer the jewelry giants they once were, the two channels still move a large amount of bling. QVC Group’s jewelry sales for the third quarter of 2025 were $100 million, according to its most recent financial report.
On the third-quarter earnings call, Rawlinson said QVC’s jewelry sales had shown “a notable improvement in trend,” with “standout performances from J. King and our lab-grown diamond assortment.”
(Photo courtesy of QVC)
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