Watch rental site Eleven James has named Olivier Reza its new CEO.
He has been a board member since 2015.
Reza’s background includes running Alexandre Reza, the Parisian luxury jeweler started by his father. He is also the founder and managing partner of Myro Capital and board director at Sotheby’s.
The site is also rolling out Watch and Earn, a program that will enable watch owners to make a 10 to 15 percent return on the watches they own.
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