Diamonds / Industry

De Beers Appoints New CEO of Brands Division

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De Beers Group has appointed Sandrine Conseiller as CEO of De Beers Brands, which oversees its retail chain and Forevermark brand.

Conseiller’s hiring follows the decision of Marc Jacheet, to leave De Beers. A former group vice president at Tiffany, Jacheet has been on personal leave since this summer. He joined the company in early 2022, following the retirement of legendary De Beers executive Stephen Lussier.

Conseiller joins De Beers after eight years at Maus Frères, where she served most recently as CEO of footwear and textile company Aigle and had previously been group marketing and branding executive vice president for Lacoste.

Prior to that, Conseiller spent almost two decades at Unilever, in management and marketing roles.

In 2022 she received the Chevalière de l’Ordre National du Mérite (Knight of the French Republic), in recognition of her promotion of diversity and sustainability in French industry.

In a statement, Conseiller called De Beers “the only diamond brand that starts at the source.” She will join the company and become a member of its executive committee on Dec. 1.

(Photo courtesy of De Beers Group)

 

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By: Rob Bates

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