Some years, the prevailing jewelry look is all about single statement pieces. This year is not one of them.
At JCK Las Vegas, the sheer amount of new collections featuring dainty pieces designed to be stacked, styled, mixed, and matched proved that the layering trend continues unabated.
If you’re searching for an extremely affordable, demi-fine line of 14k gold jewelry set with natural diamonds and gemstones intended for that very purpose, look no further than Aurelie Gi.
Founded in March 2020, the brand, which exhibited under the Chic Pistachio banner in the Plumb Club pavilion at JCK, showcased a vast array of styles dainty enough to play well with others—from studs that lend themselves to stacking along the ear to bangles and cuffs that would complement any arm party.
The brand’s name combines Aurelie, a French name meaning “golden,” with Gi, short for Giselle, meaning “one who gives you her pledge” (it’s also the name of the owner’s daughter!).
“Aurelie Gi is essentially our golden pledge to you,” according to the brand’s About page.
The page goes on to say that “each design promotes self-expression.” And that’s exactly the point. No two people would customize and curate Aurelie Gi’s styles the same way, a major selling point among millennial and Gen Z clients, who’ve been weaned on the notion that any and every consumer product—from cars to sneakers—can be personalized.
The brand’s current collection hits all the trendiest notes: celestial motifs and hearts, opals and turquoise, baguette-cut diamonds and pyramid-shape studs. And the beauty of it all is that as tastes shift and new trends emerge, the collection, with its seemingly limitless number of styles, is poised to accommodate even the most fickle among us.
Top: Michaela ring in 14k recycled gold with 0.1 ct. t.w. white topaz in baguette and round cuts, $399Follow JCK on Instagram: @jckmagazine
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