De Beers Group reported progress across a range of initiatives in its latest sustainability report, highlighting advances in carbon reduction, nature conservation, economic development, worker safety, and diamond traceability.
In the report, released in London Sept. 22, De Beers said it has reduced the carbon emissions from its own operations and in the energy it buys by 14% since 2021, moving toward its goal of cutting its carbon footprint by one-third by 2030.
The report emphasized the company’s efforts to strengthen diamond provenance and supply-chain transparency. De Beers said its blockchain-backed Tracr platform surpassed five million rough diamonds registered since launch. The company noted that Tracr entered a partnership with Sarine to connect source registration with scanning data and provide a more comprehensive traceability solution.
The company also reported its safest year on record, with a 19% decline in its total recordable injury frequency rate compared with 2024 and no work-related fatalities.
“Consumers increasingly expect the brands they choose to consider their wider impact,” said Sandrine Conseiller, De Beers Brands CEO. “This report is about…sharing openly the actions we are taking and the impact we are having, so customers can choose natural diamonds with confidence, knowing the value they create reaches far beyond the diamond itself.”
De Beers said its conservation activities now encompass 375,000 acres across southern Africa. The report cited the designation of Angola’s first Ramsar wetland through the company’s partnership with National Geographic, a move aimed at helping protect the source of most of the water flowing into the Okavango Delta.
De Beers also reported the birth of the 70th rhino calf on reserves involved in its conservation programs in Botswana and the relocation of 31 rhinos to support broader rewilding efforts.
On the economic development front, De Beers said it supported 2.6 offsite jobs for every onsite job in 2025, part of its target to reach a 4-to-1 ratio by 2030. The company highlighted programs including Stanford Seed, which has supported 128 businesses in diamond-producing countries in Southern Africa, and EntreprenHER, which trained an additional 500 women in 2025, bringing total participation since 2016 to more than 3,900.
In Botswana, De Beers recently committed approximately $70 million to the Diamonds for Development Fund, which is intended to support economic diversification and the growth of the country’s knowledge-based economy.
“Through the natural diamond value chain, they can support jobs, skills development, nature conservation, and climate action in diamond-producing countries,” said De Beers CEO Al Cook, adding that the company remains focused on areas where it believes it can create the greatest long-term impact.
The company said future priorities include expanding renewable-energy capacity, electrifying mining equipment, further reductions in carbon emissions, increasing adoption of the Tracr platform, and supporting additional land-conservation initiatives across southern Africa.
The JCK News Desk uses AI to help research and produce the first draft of articles. This story was then reviewed by staff writer David Blomquist.
(Top: Vibration by De Beers London Undulation Cocktail ring with 3.08 ct. oval diamond, green rough diamonds, and baguette-cut, brilliant-cut, and cabochon-cut diamonds in 18k white gold)
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