Watch a panel of strategists from 360i, DSW Inc., and Warner Media discuss the current state of influencer marketing, how to get the most ROI from influencer marketing and digital campaigns, create immersive marketing to develop the best media strategy to grow consumer demand for your brand. This panel appeared at the MadConNYC Digital Summit in December 2020 as part of the Interactive Advertising Bureau track. madconNYC is a unique resource for brand marketers who want to learn about the latest tools, tech, and trends shaping modern marketing.