What Store Managers Must Know About Fractured-Filled Diamonds

More than ever before, today’s jewelry store manager has to be a know-it-all. He or she must understand new technology and new retailing strategies in order to direct buying and selling, merchandising, repair, custom design, hiring and a dozen other tasks. Yet rarely does any single source offer information and guidance. This new JCK series is designed to help fill the gap. The goal is to take a single development that affects every job in the store and offer guidance on what the staff needs to know to make it work. The first choice: fracture-filled diamonds. Fracture filling of diamonds, and other gemstones, has been around for a while now. But, as a number of TV programs have revealed, jewelry store employees from salespeople to benchworkers often still don’t know just what the technique involves, how to work with a fracture-filled stone, how to sell one and what to tell the cu
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