The Watch Fairs of Geneva

The annual spring watch fair in Basel, Switzerland, is the world's largest and best-known timepiece trade show. But it isn't the only one. Three small luxury watch shows with rising profiles in the trade are held in Geneva—the longtime home of distinguished Swiss horology and just three hours south of Basel by train—at about the same time as the Basel Fair. They are the Salon International de la Haute Horlogerie (SIHH), featuring 14 to 17 top brands; the World Presentation of Haute Horlogerie (WPHH) of independent Swiss watchmaker Franck Muller; and the watch fair of Bvlgari, the Italian jeweler and watchmaker. All three Geneva fairs did well this year, a good follow-up to an exceptional year for the Swiss watch industry, especially the luxury watch segment. Swiss watch exports in 2000 tallied a record-breaking 10.3 billion Swiss francs (US$6 billion). Of that, sales of watches pri
JCK PRO

This content is exclusive to JCK Pro subscribers. Subscribe now to access this and much more with discount code GOPRO21 for $199 for an entire year of access (reg. $249).

SUBSCRIBE TO CONTINUE

Already a JCK Pro? Log in

A JCK Pro subscription is your all-access pass to people and resources on the
cutting edge of the retail jewelry industry, from the industry authority you
know and trust

Learn about the Perks of JCK Pro

Log Out

Are you sure you want to log out?

CancelLog out