The Silver Lining

Growth returns thanks to a sterling saviorThe Edge Retail Academy uses proprietary technology to gather data from jewelry stores, which  it analyzes and then organizes into actionable information. Key performance indicators—sales, gross profit, stock turn, markup, average sale, quantity of sales and other measures—allow participating retail jewelers to compare their stores against industry averages on a month-by-month as well as a rolling 12-month basis. Despite what has been a trying 18 months for most jewelry store owners across the United States, several months of largely consistent growth data suggest things are looking up. The numbers are still well short of the highs of two years ago, but are a positive sign that the decline has stopped. We are now in for a slow but sure period of recovery; the data shows year-on-year growth each month since June 2009, except for January

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