‘The Rules of Business’ Every Jeweler Should Follow

The Rules of Business provides commentary on basic business principles, covering critical areas like innovation, communication, marketing and advertising, sales, management and leadership, corporate culture, customer service, teamwork, growth, strategy, and ethics. It interweaves historic quotes, insights, and anecdotes from more than 200 of the best minds in business, including Jack Welch, Bill Gates, Warren Buffett, Tom Peters, Peter Drucker, Jeff Bezos, Sam Walton, and Walt Disney—along with people like Adam Smith and Machiavelli. Here are a few summarized takeaways from the book, put in context for independent jewelers: On change:The Rules of Business argues that the more successful a company, the more difficult it is to change, because successful companies often grow complacent and conservative and don’t want to tamper with proven strategies. According to the book, the way t

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