The Past is Past…

I've just completed a week's sales calls in Los Angeles. It's always a pleasure to get a West Coast perspective on things. One of our most casual meetings was with our dear friend Linda Garrido at MK Diamonds. Although we didn't have an appointment, she took a moment to greet us in the lobby and say hello. Linda has always struck me as a grounded person with a great perspective. Her take on the economic mess and its effect on the jewelry industry is simple but profound: The past is past, it may never come back again, and our only option now is to figure out how to do business in the new reality. After our meeting, I must admit I found myself reluctant to accept that the days of super-fat, ad-packed JCK issues have indeed passed, and that we'll have to discover how to do profitable business under the new paradigm. I guess any thought process that demands you look reality in the face

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