The Mobile Marketplace

The Internet is becoming a more mobile and more personalized technology, as well as a social phenomenon. As people continue to familiarize themselves with the Internet, and companies keep making portable devices that allow them to use the electronic medium freely, users in virtually any location will be able to research, discuss, and purchase products. These changes are making large retailers scramble to learn how to reach this growing group of online consumers. Esther Dyson, an author and editor who also invests in emerging technologies, spends most of her time examining those technologies and their impact on users’ personal lives. Dyson, the editor of Release 1.0 (a quarterly report of the global information technology business) and editor-at-large of CNET Networks, says some of the concepts piquing her interest are the portability of the medium and how people share information on
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