The Independents’ One Great Advantage

The Independents’ One Great Advantage As we enter the last year of the century, it’s appropriate to think about long-term objectives – not the usual short-term ones we forget within a matter of weeks or months. Here are some factors to keep in mind for the new millennium. In an industry where technological change has been relatively minor, the Internet will be a tremendous force for change. The consumer’s ability to gather information on every subject will have a decided effect on both the retail and manufacturing segments of our industry. Look at what’s happening in the diamond trade. Every day there are stories of consumers entering jewelry stores demanding prices that allow little or no profit because of the ready availability of wholesale pricing data. How will jewelers meet the challenge of the Internet? Diamond jewelry currently represents a considerable portion of
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