Summer Prime: Trends and Ads in the June 2015 Issues



What’s trending and who’s advertising in the June issuesEllePushing:• Double-ended open emerald ring; blue enamel ­diamond baguette starburst-style ring (“The (New) Rules of Engagement Rings: Big, bold jewels make the standard solitaire look downright staid”)• Skinny gold wire choker; single gold and diamond earring (“Escape Route: Effortless summer style is as easy as this: billowy chiffon, saturated hues, blown-up prints, and a sunset to lose yourself in”)Advertisers:Apple Watch, Rolex, Movado, De Beers, Bulgari, Shinola, Piaget, Tacori, Hearts On Fire, Phillip Gavriel, Michael M, Effy, Simon G., CartierInStylePushing:• Burnished squared-oval chain; high-polish mixed-shape chain (“Link up [with] luxe gold chains”)• Green, blue, and yellow enamel bracelets; agate and amethyst rings (“Master the Mix and Match”)Advertisers:David Yurman, Tacori, Effy, Henri
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