Social Diary: Snapshots From Baselworld 2017

Baselworld, you don’t look a day over 75! The trade show, which turned 100 years old in late March, drew politicians, actors—and even synth-pop band Depeche Mode.

Former Grey’s Anatomy star Patrick Dempsey premiered a short film for TAG Heuer that he directed.


Baselworld saw a 13 percent decline in exhibitors this year—but it held on to its glam factor.


Hublot CEO Ricardo Guadalupe (l.) hosted a surprise Depeche Mode concert at the brand’s dinner with Ferrari.


Chopard copresidents Karl-Friedrich and Caroline Scheufele with Swiss federal councillor Alain Berset


The Swatch Group’s Nick Hayek Jr. and Nayla Hayek give Berset the grand tour.


Bulgari CEO Jean-Christophe Babin (c.) at a press conference with the brand’s Guido Terreni and ambassadors Laura Harrier, Jasmine Sanders, Caroline Vreeland, Kris Wu, and Jon Kortajarena.

(Photos courtesy of Baselworld)