CAMPAIGN UPDATE
Chasing Mavericks
Alexis Bittar champions strong, smart women with unique stories in his ad campaigns, and his spring-summer 2015 media push—featuring nonagenarian fashionista Iris Apfel and 19-year-old actress/Rookie Mag editor Tavi Gevinson (below)—is no exception. “The industry needs to look at the segment that we’re selling to and adore it,” Bittar says. And who wouldn’t adore a segment that spans 75 years of stylish women?
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HOT STOCK TIP
Missing Blink
Elena Kriegner’s Blink earrings will make you do just that when you get a load of the sparkle and size of her multicarat center stones. Fashioned in Argentium silver, the high-polish metal disks are even lighter than you’d expect. “Since they sparkle very bright, they seem even bigger,” Kriegner says.
 Blink earrings in Argentium silver with 9.7 cts. t.w. citrines, $390, elenakriegner.com |
Brett Blake appointed CEO of Origami Owl! See jckonline.com/metal-news for that and more.