Security: A Life And Death Issue For Jewelers

"What are jewelers most concerned about?" a recent survey asked. "Theft or burglary" came in first, with "Security" second, ahead of "Making a profit." Given the extremely perilous nature of the retail jewelry business, these answers are no surprise. In 1994, 20 homicides occurred during retail jewelry crimes, principally robberies against jewelers, and more than 150 jewelers were injured. Over the last 10 years, an astounding 241 people have been killed in crimes against jewelers, almost all of which involved robberies of retail jewelry stores. For a jeweler, being a crime victim can mean you can no longer work at your trade, or no longer want to. (See "Jewelry industry homicides" chart.) Today, the Jewelers' Security Alliance enters crimes against jewelers into its data base at the rate of 2,000 a year. But the JSA estimates that if jewelers followed its recommendations, more tha
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