Retail Jewelry: The Next Generation



Social media was just the start. Now it’s super-powered smartphones, mobile salespeople, digital influence, and, yes, good old-fashioned storytelling. Here’s a peek at what’s on the ever-evolving retail horizon. Twenty years ago, few would have guessed just how markedly technology would change the retail landscape. Social media has replaced sale flyers, mobile point-of-sale systems are usurping the cash wrap, and e-commerce is rapidly relegating the role of sharp-suited salesman to sideman.The good news is the more things change, the more they stay the same. Wade through the jungle of so
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