Parker Joins the Synthetic World

Joan Parker, a 30-year veteran and well-known figure in the diamond industry, has joined Gemesis, the Sarasota, Fla., manufacturer of synthetic diamonds. Her role is to serve as an ambassador and advisor to help the company raise its profile and position itself as the premier supplier of man-made diamond products. Parker spent the bulk of her career as director of the Diamond Information Center, the public relations arm of De Beers in the United States, operating through the company’s advertising agencies N.W. Ayer, and, later, J. Walter Thompson. She left DIC in 2002 to handle public relations for De Beers LV Ltd., the then-new De Beers/LVMH retail store venture. She left that position in June 2006 and has been working as a consultant in the luxury industry, primarily with shoe designer Taryn Rose. In an announcement that took many by surprise, Parker said she didn’t feel at all

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