Obituary: Gilbert S. Broff, 89

Pittsburgh jeweler Gilbert S. Broff died May 2 at the age of 89. Born Aug. 21, 1912, he attended the University of Pittsburgh until the Great Depression forced him to leave school. He joined his father Harry in the family business, and in 1938 married Rosella Bass, daughter of a Wilkinsburg jeweler. The couple had three children: sons Myron and James and daughter Barbara. Following World War II, Broff returned to the jewelry business, and over the next 20 years merged or acquired more than a dozen firms into Broff's Diamond Loan and Finance Association, one of the country's largest collateral loan businesses. After his sons joined the business in the 1960s, it expanded to become a wholesale diamond firm operating nationally and internationally. Broff retired in 1978 and in his later years was active in the Rodef Shalom Congregation, helping to establish its building fund, the Family
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