Meet Treasure Hunter and Pawn Shop Star Lauren Kaminsky

With an unabashed love of all things gold and a flair for marketing, Lauren Kaminsky is giving the pawn business a good name Real gold is real gold, even if you buy it in a pawnshop. That’s the message 28-year-old Lauren Kaminsky—who goes by the name Gold Girl on her popular blog, ByGoldGirl—conveys to would-be customers every day. As chief operating officer and co-owner of EZ Pawn Corp., a chain of pawnshops with 14 locations in the New York City area, Kaminsky wants to reframe the public perception of pawnshops as depots for the down-and-out. Pawnshops, she contends, are also a bargain-filled resource for fine jewelry and luxury watch lovers. “Secondhand gold jewelry gets polished and cleaned, and you can’t even tell that it’s ever been worn,” says Kaminsky, a third-­generation pawnbroker whose mission has been greatly aided by her glamorous second job: vintage je

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