Marketing to Generation X: Get Lucky With the 13th Generation



They’re self-reliant, highly educated, and fiercely ­independent. Don’t ­overlook the latchkey kids. Full disclosure: This reporter is a member of Generation X. And if there’s one thing that’s woefully apparent, it’s that this group is the least talked about generation on the planet.

Sorry, only available for JCK Pro subscribers!

SUBSCRIBE TO CONTINUE

Already a JCK Pro member? Log in

JCK PRO

A JCK Pro subscription is your all-access pass to people and resources on the
cutting edge of the retail jewelry industry, from the industry authority you
know and trust

Learn about the Perks of JCK Pro

Log Out

Are you sure you want to log out?

CancelLog out