Looking Back at the 2014 India International Jewellery Show



Business beat expectations at the annual IIJSPrior to the start of the India International Jewellery Show, held July 17–21 in Mumbai, India, exhibitors had low expectations for the event, coming as it did on the back of a slow market. By the end of the fair, however, most participants concluded that business was better than expected, and that they had encountered “serious buyers” at the show.“Gold jewelry companies did fabulously well; loose diamonds moved, too, and diamond jewelry did all right,” says Nirav Bhansali, convener of exhibitions for Gem & Jewellery Export Promotion Council, IIJS’ organizer.In the diamond ­jewelry segment, lower-priced items appeared to fare better than more substantial, expensive pieces. Jewel Goldi, for example, introduced the Chandelier collection, which comprises more than 500 designs that feature smaller diamonds and delicate styling wit
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