Silver Service I enjoyed reading Janice Mack Talcott and Kate B. Peterson’s article, “How to Make Your Store a Service Ace,” in the September 1999 issue of JCK. The details and information covered in the article will surely be helpful to many jewelers. But there was one important omission. The article didn’t mention the service of silver restoration. For more than 40 years, my company has been working hand-in-hand with jewelers all across America, providing silver-restoration services for their customers. This is the ultimate example of the benefits of outsourcing. Jewelers take in old, damaged silver items from their customers and send them to us for restoration. The jewelers don’t have to worry about plating chemicals; polishing dirt; or hiring, training, and employing silver craftsmen. That’s our job. Successful jewelers know that offering silver-restoration service

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