Lab Experiment: Retailers Tell Us Whether They Would Stock Lab-Grown Diamonds

Q: Would you consider stocking lab-grown diamonds?A: “Though there’s not a visual difference between the two types of stones, people will more than likely want the natural product over something that is man-made. I’m a traditionalist and choose not to stock man-made diamonds when the natural product is available. We’re known for selling the finest crafted natural stones in the world, and we want to keep that credibility. If a company sells lab-produced diamonds, it can confuse buyers and decrease a brand’s stature. I believe that when man creates something from the ground up, it becomes synthetic, and I would rather provide my customers with quality natural diamonds that hold value and uniqueness. If a jeweler does decide to sell lab-produced diamonds, I would advise they provide full disclosure and documentation about their stones to ensure that consumers know exactly what the

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