Innovative Retailer: Jen Hankin of Joint Venture Jewelry



North Carolina’s bustling Research Triangle region is jammed with fantastic jewelry stores. But for brides and grooms in the market for a well-curated selection of unique rings, Joint Venture Jewelry in Cary, N.C., has become something of a mecca. The family-owned consignment store, which Donna and Lee Hankin founded in 1998, is stocked with 30 to 50 vintage and estate engagement rings—and another hundred modern pre-owned rings—on any given day. Now, the couple’s two daughters, Jen and Karly, have stepped into the mix and masterminded another compelling reason for millennials and Gen Zers to stop by. In 2012, Joint Venture—led by the two 20-somethings—debuted a sibling store, Peachy Keen, that specializes in fashion apparel, shoes, and accessories for style-conscious locals. The outpost shares the same 3,200-square-foot space with Joint Venture, and Jen, the director of co
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