Hero: High-End, Edgy, and Creative Fashion and Jewelry in Nashville’s 12 South



2306 12th Ave. S., NashvilleLike many second children, Hero was unplanned. In 2006, Claudia Robertson Fowler (pictured, left) opened Haven: Sanctuary of Style in Franklin, Tenn.; it quickly became one of the town’s go-to spots for posh runway fashion. But she never had concrete plans for a second store—until she was dining with her husband in Nashville’s trendy 12 South district and saw an open space in a new mixed-use development. Fowler nabbed the spot and opened Hero in April 2014. “I could just tell that everyone had a similar aesthetic,” she says of her neighbors in 12 South Flats. “High-end but edgy and creative.”Photographs by Joe Buglewicz STAR POWERThe Louisiana-born Fowler owned a pair of boutiques in her hometown of Lafayette before moving to Nashville in the ’80s and finding her niche: first, styling Christian artists for music videos and, later, cou
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