Hero: High-End, Edgy, and Creative Fashion and Jewelry in Nashville’s 12 South



2306 12th Ave. S., NashvilleLike many second children, Hero was unplanned. In 2006, Claudia Robertson Fowler (pictured, left) opened Haven: Sanctuary of Style in Franklin, Tenn.; it quickly became one of the town’s go-to spots for posh runway fashion. But she never had concrete plans for a second store—until she was dining with her husband in Nashville’s trendy 12 South district and saw an open space in a new mixed-use development. Fowler nabbed the spot and opened Hero in April 2014. “I could just tell that everyone had a similar aesthetic,” she says of her neighbors in 12 South Flats. “High-end but edgy and creative.”Photographs by Joe Buglewicz STAR POWERThe Louisiana-born Fowler owned a pair of boutiques in her hometown of Lafayette before moving to Nashville in the ’80s and finding her niche: first, styling Christian artists for music videos and, later, cou
JCK PRO

JCK PRO is transitioning its services and the PRO login will no longer exist as of May 31, 2023.
For questions or support, please contact Customer Service: jckpro@jckonline.com

Already a JCK Pro? Log in

Log Out

Are you sure you want to log out?

CancelLog out