Greet for Success

What's in a greeting? A great deal for retailers concerned with productivity. Effective greetings create opportunities for relaxed conversations with customers. Ineffective greetings that elicit a “No thank you” drive customers away while leaving sales associates unaware of how their actions contributed to a lost sale. Here are some important questions to consider: Do your sales associates greet visitors to your store in ways that avoid “I'm just looking” or “No thank you” responses? Can the sales associates read the body language of visitors and adjust their greeting accordingly? Are your greetings for new and repeat customers equally successful? If you answered no to any of these, you have an opportunity to improve productivity—the rate at which you convert visitors into paying clients. I recently heard a store v
JCK PRO

This content is exclusive to JCK Pro subscribers. Subscribe now to access this and much more with discount code GOPRO21 for $199 for an entire year of access (reg. $249).

SUBSCRIBE TO CONTINUE

Already a JCK Pro? Log in

A JCK Pro subscription is your all-access pass to people and resources on the
cutting edge of the retail jewelry industry, from the industry authority you
know and trust

Learn about the Perks of JCK Pro

Log Out

Are you sure you want to log out?

CancelLog out