Gold: Mazza Sells Seashells, Hellmuth Goes to the Dogs



Shelling OutSteven Mazza has long known the beauty of natural shells. The vice president of marketing for the Mazza Co., a fifth-generation jeweler in Baldwin, N.Y., has always incorporated shells into his finished jewelry collection, and debuts a few styles (like this necklace) each year. “It crosses demographics—from young to old—in the same way people are drawn to the sea,” he says.The shells Mazza uses are not color-enhanced and are embellished only with bits of metal and stone. Most are imported from the Philippines, though sometimes pieces from other locales—including shells th
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