Expect a smaller, more intimate LUXURY experience in Las Vegas
Like an actor slimming down for a role, LUXURY 2013 is shedding 10 percent of its exhibition space to create a more intimate experience for buyers. “We’re fine-tuning footprints at the show,” explains John Tierney, JCK Events industry vice president.
Among those enjoying the roomier digs will be new LUXURY exhibitors Scott Kay and Versace Fine Jewelry as well as an additional 25 hosted retailers, bringing the grand total of hosted stores to 284—not including the nearly 600 day passes issued to retailers visiting for briefer periods during the show’s first three days, May 28–30.
Greater networking opportunities will be available in the form of more frequent and larger late-night lounges, lunch on the LUXURY floor for the entire seven days of the show, and an international buyer’s breakfast on May 31, the opening day of JCK Las Vegas. “It’s a way to introduce them to all JCK has to offer,” notes Tierney.
But the show experience isn’t the only thing being upgraded. Attendees staying at the nearby ARIA will enjoy dedicated transport to and from Mandalay Bay Resort & Casino as well as a new Dine-Out event, while those who book rooms at the Four Seasons will be among the first guests to test out the property’s top-to-bottom renovation.
To make Swiss Watch vendors feel more included in the LUXURY community, their wares will be added to the show product guide. And to ensure that the show experience continues after the last booth is packed, a new Luxury Link newsletter will keep the LUXURY community connected and informed year-round through editor insights and trend highlights from exhibitors.