Finding Good Salespeople

Good help is hard to find, according to the majority of independent jewelers polled nationally by JCK in April. Three out of four say that's it tougher now to find good employees, especially salespeople, than just five years ago.Yet JCK's survey also found that most jewelers wait passively for potential employees to find them, depending on recommendations from others, job seekers who come in, or even hiring their own customers. That strategy is wrong, or at least incomplete, say veteran jewelry job recruiters Suzanne DeVries, president of Diamond Staffing Solutions, and Dave Richardson, head of the Richardson Resource Group. Both urge jewelers to go "people shopping," rather than hope that good salespeople will walk through their doors. There are plenty of effective methods for finding good jewelry store employees, especially salespeople, say the experts—and many jewelers surveyed by

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