Fake Watches Lose in Court

Luxury watch brands have won recent court victories against online and brick-and-mortar retailers who sell fake or altered versions of their products. A recent court victory for Montblanc pens could benefit luxury watchmakers, says a recent American Watch Association (AWA) newsletter. In May, a Boston federal court issued a nationwide preliminary injunction against Staples, the national office supply chain, to stop selling Montblanc writing instruments whose serial numerals and secondary trademarks have been removed. This decision is "a valuable precedent for luxury watchmakers facing similar problems from the sale of altered and defaced gray market and diverted watches bearing their trademarks," says the AWA report. The court held that sale of the altered pens tarnished Montblanc's image and impeded its ability to control product quality. Montblanc also has trademark infri
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