All About That Case: Create Displays That Will Stop Shoppers in Their Tracks

With a few easy-to-find props that won’t break the bank, create displays that will stop shoppers in their tracks Photography by Patricia Heal Prop Stylist Beverley Hyde    Jewelry Editor Rima Suqi Organic Mood There’s nothing traditional about these engagement rings—gray diamonds, anyone?—or their presentation PRO TIP: Stylist Beverley Hyde used natural elements, including driftwood and mushrooms, to achieve this organic look. This rough-edged stone, she explains, "is a type of sea rock you can buy in stores that would sell coral and crystals." (From far left) Selena diamond halo ring in 14k yellow gold with 0.63 ct. t.w. rose-cut diamonds, $4,025, Valerie Madison, 206-295-6395, valeriemadison.com; Ella ring in 14k yellow gold with 2.25 cts. t.w. diamonds, $5,900, Vale Jewelry, 212-398-2708, shopvale.com; Grande Crescendo flare ring in 18k yellow gold with 0.4 ct. t.w
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