Easy Ways to Boost Your Staff’s Spirits

In any retail environment, a happy sales staff makes for more pleasant workdays. But it’s also good for business. Healthy staff morale “clearly impacts productivity, profitability, customer service, turnover, and theft,” says David Javitch, president of business ­consulting firm Javitch Associates. “Happy workers tend to be more productive. If morale is high, employees feel that the boss cares about them and cares about the quality of the work they’re doing. The higher those things are, the higher the profitability and worker-customer satisfaction.” But the road to high spirits is paved with misconceptions, says Bob ­Nelson, author of 1,501 Ways to Reward ­Employees. The biggest, he says, is the idea that morale would improve if only retailers paid their employees more. When ­creating a culture of engagement, a higher hourly rate doesn’t necessarily result in increas

This content is exclusive to JCK Pro subscribers. Subscribe now to access this and much more with discount code GOPRO21 for $199 for an entire year of access (reg. $249).


Already a JCK Pro? Log in

A JCK Pro subscription is your all-access pass to people and resources on the
cutting edge of the retail jewelry industry, from the industry authority you
know and trust

Learn about the Perks of JCK Pro

Log Out

Are you sure you want to log out?

CancelLog out