Dayoob Making Big Strides @ Whitehall

When the opportunity arose for veteran jewelry executive Ed Dayoob to take over the reins of ailing Whitehall Jewelers, Dayoob jumped at the challenge. Despite a myriad of issues facing the Chicago-based chain of 326 stores, he believed the retailer was salvageable—and his faith and efforts have started to pay off in a dramatically improved corporate performance. Dayoob, who retired in 2005 after a successful 35-year career leading Fred Meyer Jewelers, officially became Whitehall's chairman and chief executive officer in September 2006. However, he had been serving as a board director for Whitehall since March 2006. When Dayoob came onto the board, he saw a shadow of the strong competitor he faced for many years while at Fred Meyer—and Whitehall still had significant hurdles to overcome if it were to survive: Whitehall was shell-shocked from several years of legal and financial p
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