RETURNS REVISITED Several months ago I wrote about the growing volume of merchandise returns. It prompted a number of supporting responses from manufacturers, who told me they’re cracking down on excessive returns, particularly from major retailers. Several will no longer accept carte blanche returns, and they say it’s working. One manufacturer said a major retailer ordered unique goods, negotiated a rock-bottom price, then wanted to return hundreds of pieces on a one-for-one basis. The retailer seemed to think this was a pretty good deal, because the manufacturer would break even. Actually, the manufacturer would lose money – and establish a precedent. So, would he be better off not dealing with this retailer? Is the cost of losing the business worth turning down this return? Tough decisions. But what particularly galled this vendor was the attitude of the buyer, who didn’t

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