Be On Park



152 South Park Ave., Winter Park, Fla.Created as a resort community for snowbirds in the late 19th century, the Orlando suburb of Winter Park, with its Saturday market and picturesque Rollins College campus, is one of Central Florida’s most surprising finds. The hottest thoroughfare in the quaint town is Park Avenue, where, much like its Manhattan counterpart, shopping is the main attraction. On one corner of the tree-lined district is a red door leading to the friendliest boutique around, Be On Park, owned by longtime pals Janice Blumberg and Matina Saltsman (pictured, left). The commitment to local artisans and thoughtful attention to detail make the shop feel like a secret gallery of treasures, hidden in plain sight on the busiest street in town.What’s in a Name?In the late ’90s, Blumberg and Saltsman owned ­jewelry store Park Promenade in the same location. They sold it in 200
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