Altobelli Jewelers ‘Robbed’ During Heist

Those in the industry who watched the March 22 premiere of the NBC television series Heist saw one of Hollywood’s most recognizable stores and owners get some significant airtime. Heist is the story of a professional thief who assembles an expert team of career criminals to attempt one of the biggest heists in history. Their plan is to simultaneously rob three of the most renowned jewelry stores on Beverly Hills’ famed Rodeo Drive during Academy Awards week. The show begins with the characters Mickey O’Neil (played by Dougray Scott) and James Johnson (Steve Harris) looking on as police take eight minutes to get to a jewelry store whose alarm Johnson has tripped. The thieves repeat the process, timing the police response each time. When the cops take 26 minutes to respond, the thieves know they’ve officially cried “wolf.” The next step is to break in through a glass door a
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