Before Kanye West delivered his spectacle of a show in Madison Square Garden on day one of New York Fashion Week, before the billowing scrim pulled back to reveal a cast of a thousand-plus models in various shades of beige, brown, and ochre, there was…the wait at the concession stand. Yes, a concession stand, hawking souvenir T-shirts and hoodies to attendees—not just editors, retailers, and bloggers but a stadium full of ticket-buyers. It was a moment, within a larger milestone-making moment of Yeezy Season 3, that aptly captured the vibe of the fall 2016 collections.  Buzz about buy-now-wear-now and consumer-facing shows dominated the conversation—more than Yeezy, more than Rihanna’s Fenty x Puma debut. Social media has cut through the show system, both feeding and increasing the end consumer’s hunger for immediacy. Every day, yet another designer announced hot-off-th