The clock hits 4 p.m. on a sleepy Thursday and you’ve yet to ring the register. Your thoughts of unpaid bills are interrupted by the sound of a couple entering the store. The adrenaline starts to flow, you snap to attention, greet the customers with a warm smile and enthusiastically begin the sales process. An hour later, you can’t suppress an ear-to-ear grin as you watch them leave in proud possession of a sparkling 1-ct. solitaire engagement ring. The day that began with little promise ended with a big sale. Let’s examine how well you did your job. As you replay the experience in your mind, you proudly remember calling on the many professional techniques that have made you the successful sales associate you are today. Then it hits you like a freight train. They left with their engagement solitaire but nothing else. What about her wedding band? What about his wedding band?