30 Tips to Boost Your Holiday Sales

You've been prepping for the holidays since the summer shows, but this month the Christmas countdown begins in earnest. The following tips, from retailers and other industry professionals, include new ideas as well as basics that are always worth a reminder. All have the potential to help you make extra sales during the all-important holiday selling season. Clean it up. Look at the store as if you're a customer and clean every surface. (Ruth Mellergaard, GRID/3 International, New York) Add a counter. Service is vital during holidays. Adding another service counter helps ensure that customers are served quickly. (Ruth Mellergaard) Remember the powder room. Women notice if customer restrooms are immaculate and decorated with something festive. (Ruth Mellergaard) Make your holiday decor stand out.McCaskill & Co., for example,
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